2014
School of Visual Arts, New York
Instructor
Stefan Sagmeister
Group project with
Lívia Ito, Sandra Kleinwechter
Thanks to
Aresh Javadi
Kate Temple-West
Can design touch a community's heart?
Every year, the Children's Magical Garden, a volunteer-run community garden in the Lower East Side of Manhattan, organizes a Winter Solstice event.
School of Visual Arts, New York
Instructor
Stefan Sagmeister
Group project with
Lívia Ito, Sandra Kleinwechter
Thanks to
Aresh Javadi
Kate Temple-West
Can design touch a community's heart?
Every year, the Children's Magical Garden, a volunteer-run community garden in the Lower East Side of Manhattan, organizes a Winter Solstice event.
We worked with the garden to help them promote the event, and designed posters, postcards and seed pockets in three languages. Typography for these posters was made using leaves collected from the neighbourghood.
Posters were put up in local schools, and postcards were distributed in the neighbourhood. Tear-away postcards attached to the posters had small envelopes of rye seeds on the back, which students could plant and tend to.
Posters were put up in local schools, and postcards were distributed in the neighbourhood. Tear-away postcards attached to the posters had small envelopes of rye seeds on the back, which students could plant and tend to.
